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Johnny Santamaria @johnny603

DANGER! Fire Nearby! Showing Alternate Routes For Your Safety

Communicate road closures due to nearby fire with clear warning & alternate routes. Short, urgent & action-oriented messaging calms users & ensures safety.

From:
DailyUXWriting
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Scenario: It’s Monday. A user has just gotten into their car to drive to work. They plug their phone into the car and start driving.
Challenge: How would you let the user know there’s a fire happening in a nearby town that is causing road closures? The effect on their commute is unknown, but there is a definite danger if the fire gets closer. How do you communicate this to them? When? Write it.
Headline: 30 characters max
Body: 45 characters max
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Headline: DANGER! Fire nearby!
Body: Showing alternate routes for your safety

Why I chose this:

Short
Severe Urgency
Act...